This summer, your advertising just got a big boost. Adsterra has released two important updates to its Ads API, making it much easier to automate tasks and grow your campaigns faster. If you’re running lots of ad campaigns or handling ads for different clients, these new tools will help you save time, work more efficiently, and get better results.
What 's changed?
Adsterra ads API now has two powerful new features:
You can create Popunder CPM campaigns directly through the API
You can change campaign settings instantly without logging into the dashboard
Let’s take a closer look at each feature.
Create Popunder CPM campaigns from your own platform
Set up full Popunder CPM campaigns using a simple POST request from your platform or tool. No extra steps with opening Adsterra interface every time to log in.
This means you can:
Start Popunder campaigns with your preferred pricing model
Target countries, devices, operating systems, and connection types
Set budgets, bids, caps, and start times
Add your landing pages and previews
Use CPA Goal and Smart CPM options
All from your own tools or dashboard!
Remember the basics
When you build a new campaign, be sure to add every targeting option Adsterra asks for. Missing details can stop the campaign from starting.
How can this first update help you?
Automate builds: Let your own dashboard or a small script push new campaigns live.
Launch faster in many places: Start ads in several countries and audience groups at once.
Grow at speed: Test different targeting mixes without doing the setup by hand.
(See the full Campaign Creation API guide for code examples.)
2. Change live campaigns right away
If a running campaign needs a quick fix, you no longer have to open the Adsterra panel. A simple PATCH call can adjust the most important settings while the ad is still active.
Parameters you can now update on the go:
Bid values
Landing page links and preview pictures
Budget limits (total, per day, per hour)
Impression limits (total, per day, per hour)
Frequency caps (how often one user sees the ad)
Device and connection types
Start time and dates
Target lists (OS, browser, carrier, IP, location)
More editable fields will be added real soon!
Tip: Each bid must include a country ID. Check the technical guide for the full list of IDs.
How can this second update help you?
Lower bids quickly: Adjust bids based on real-time performance without delays.
Try out budget strategies: Test different spending plans without copying or restarting campaigns.
Increase traffic smartly: Raise limits or change bids across many campaigns at once to boost reach.
Check out the Campaign Update API
Why do these updates drive your success?
In online advertising, things move fast. These new API features from Adsterra help you stay in control and automate the dull parts of the work that eat up time without visible results. With them, you can:
Save time and avoid mistakes by skipping boring manual steps
Start new campaigns in just seconds
React right away when traffic or performance changes
Create a competitive edge with smarter tools
Want practical examples? Dive into this blogpost with use cases.
How to get started
You're only a few steps away from smooth automation of your campaigns. No worries, the steps are really simple:
Log in to your Adsterra advertiser account, and find the API tab in the Settings section.
Click GENERATE NEW TOKEN.
Copy your token (it won’t be there after refreshing the page).
Add the token in the X-API-Key header in your API requests
That 's it! Now your system can call directly to Adsterra, automating tasks while you focus on growing your business.
.png)
.png)
